Tassawur FL-4B

The epitome of class in the industry of Pakistani womenswear, Florent is leaving its brand mark with promises of sophistication and aesthetic value. Set up to produce suits that are timeless and define elegance, the brand is a perfect symbol of how tradition meets modernity.

The historical background of this company begins when the Florent brand was developed in 2016 as a part of Gorija Textiles. The founders, with their love and enthusiasm for fashion craftsmanship, established themselves with the vision to change the status quo of Pakistani Couture. From the start, it was obvious that Florent was all about using luxurious fabrics, and complex trimmings, and ensuring customers received clothing that exuded elegance.

The main focus in presenting the life story of Florent is the transformation and progress in art and the work of a designer. The brand has always incorporated tradition in its designs, implementing them on modern silhouettes and thus, producing collections with class. Subtle details such as the hand-embroidery and hand-weave materials have become attached to the identity of the Florent brand which is seen currently as honoring the cultural legacy of Pakistani fashion.

Florent has a considerable variety of couture and pret collections with various thematic focuses, which women like. From bridal sets that put a spotlight on traditional royalty to apparel and accessories that represent modernity, the assortment designed by Florent truly reflects the principles of versatility in combination with premium quality.

Use KonJae for the beautiful collection of Florent.